For Whom

If you are curious about China and its digital transformation, and/or have a background in communication, media, business, entrepreneurship, ICT and digital technology, then this minor is something for you.

Entry Requirements

Curiosity and open-mindedness are the most important qualifications.  As all courses are taught in English, you are expected to have attained good English speaking and writing skills.  


China’s rapid technological development, a large and exponentially growing digital consumers base and social media penetration has fuelled tremendous growth of its digital ecosystem. Silicon Valley was the source of technology firsts, and China now has been taking over this role. This minor program is an intensive study on the mind-boggling Chinese digital and technological innovation, as well as Chinese creative business development. It also offers the students a dive-in experience of China’s unique digital ecosystem, which is completely different from the rest of the world.

Learning Objectives

The minor will prepare you with up-to-date and hands-on knowledge and skills on China’s digital landscape and creative business. Together with the mindset and thinking methods explored and trained throughout all courses, you will be able to develop creative and critical thinking with competitiveness and compatibility for any working environment, from startups, international companies and businesses that want to enter or already entered China, to join Chinese companies that want to enter or already entered Dutch/European/global market.